Luxury Brand Management
₹11800.00
Watch Video

Author

Abhay Gupta (Founder & CEO)

Rating

Cost

₹11800.00

Published On

December 29, 2016

Watch Video

Course Features

  • Includes case studies for better understanding of the luxury industry
  • Reflective and engaging narration for luxury brand management to keep the audience interested
  • Use of multimedia aesthetics and tools in the course that will help foster learning
  • Well researched and aesthetically rich video content of over 1 hour duration

Course Detail

Luxury Brand Management online course has been carefully designed keeping in? mind the standards and gaps prevalent in the industry. The course introduces us to the luxury industry, its market segments, strategies and the management skills required to work in the industry. The thought-provoking insights from the pioneers in the Luxury Industry of India have carefully designed the course to help learners enhance their skills in Luxury Brand Management. 

This program equips the candidates with a basic yet compressed knowledge on the luxury business in India. Growth and evolution of the luxury space in Asia and expected trajectory in India.

KRA’s of positions such as a Brand Country Head, Brand Manager, Marketing Manager, Buyer, Merchandiser and Visual Merchandiser are explained in depth for the candidate to evaluate employment opportunities in the luxury field.

Read More
Prerequisites

Professionals or students desirous of learning the basics of luxury management and getting a over view into various prevalent sectors of luxury.

Course OBJECTIVE

To help learners manage strategize and implement business models specific to luxury industry in India.

Read More

Course Curriculum

Unit 1
Unit 2
Unit 3
Unit 4

INTENDED AUDIENCE

Any one desirous of learning the basics of luxury definitions and getting a over view into various prevalent sectors of luxury in India, should undertake this program. LBM – OL is ideal for self learners and distance education seekers.

Read More

COURSE CREATORS

Abhay Gupta (Founder & CEO)

Mr Abhay Gupta Founder & CEO - Luxury Connect & Luxury Connect Business School. While Luxury Connect is a boutique consulting organization with a clear focus with a 360-degree approach towards luxury in India, LCBS is India’s first and only Luxury B-School. Mr. Gupta has been involved in the evolution of the fashion and luxury segment in India right from manufacturing, joint venture factory set-up and franchising in the country. He has also been involved in being a guide to NIFT and Pearl Academy from their grass root stages of inception and evolution as an academic board member. Acknowledged as industry leader by Forbes, Economic Times, CNN-IBN, NDTV, Hindustan Times etc, Gupta is regularly quoted in various industry related news article. Besides, his contribution articles are carried by Forbes, Luxury Society, Black Book, Images Fashion, Luxury Daily, The Top Tier etc. at regular frequency. Awarded as the 'Luxury retail icon of the year 2012' by Asia retail congress, Gupta has won several recognitions across India, SEA and GCC regions. Featured in 'India's top 100 most influential men of luxury 2013, 2014, 2015 & 2016 ' for 4 years in a row, he has also been on the panel of jury members for' Luxury Lifestyle Awards for Asia and GCC'. Mr. Gupta has been, recently acknowledged as 'Most Influential Retail Professional for Asia - GCC and Africa: 2016' by Asia Retail Congress."Rashtriya Shiksha Gaurav Puruskar 2016" by Center For Education Growth and Research, India. He helped not only bring but establish luxury brands like Versace, Versace Home, Versace Collection, Corneliani, John Smedley, Tween Damat ADV, Arredo Classic etc in India. He has now been mandated by a plethora of Luxury brands across fashion, lifestyle, home, interior & residences etc for their India entry strategy. A regular speaker at most Luxury Forums, Fondazione Altagama has also recognized his contribution to the growth of Italian luxury industry by his pioneering efforts in India.
Read More